Creación de la marca turística del Cantón Guano para elevar su posicionamiento mediante la elaboración de una estrategia publicitaria

Guano is a town of the Chimborazo Province, which enjoys a high tourist and commercial potential. Over the years Decentralized self-government (GAD) has generated several tourist brands, which it had not expects impact; this has been because they have not been elaborated technical and investigation...

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主要作者: Chimbay Tenempaguay, Diana Carolina (author)
其他作者: Cruz Llerena, Jhonnattan Patricio (author)
格式: bachelorThesis
语言:spa
出版: 2017
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在线阅读:http://dspace.unach.edu.ec/handle/51000/4108
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