Creación de la marca turística del Cantón Guano para elevar su posicionamiento mediante la elaboración de una estrategia publicitaria
Guano is a town of the Chimborazo Province, which enjoys a high tourist and commercial potential. Over the years Decentralized self-government (GAD) has generated several tourist brands, which it had not expects impact; this has been because they have not been elaborated technical and investigation...
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| Formato: | bachelorThesis |
| Lenguaje: | spa |
| Publicado: |
2017
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| Acceso en línea: | http://dspace.unach.edu.ec/handle/51000/4108 |
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