Merchandising y la fidelización de clientes en la empresa Decor Ríos.

The present research study aims to determine how merchandising impacts customer loyalty at Decor Ríos, utilizing the hypothetical-deductive method through a descriptive and field research approach. The study's population consisted of customers making purchases at the company, with a sample size...

• Κύριος συγγραφέας: Guevara Carrión, Jefferson Junior (author)
• Μορφή: bachelorThesis
• Γλώσσα: spa
• Έκδοση: 2023
• Θέματα: Merchandising; Fidelización de clientes; Captación; Estrategias; Decor Ríos
• Διαθέσιμο Online: http://dspace.unach.edu.ec/handle/51000/11740