Estrategias aplicadas en redes sociales durante la campaña presidencial del ecuador, en la segunda vuelta 2021.

This research analyzes the digital strategies employed on social media during the second round of the 2021 presidential elections in Ecuador, highlighting the use of platforms such as Facebook, Twitter, Instagram, and TikTok. In a context marked by the COVID-19 pandemic, these networks became essent...

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Bibliographic Details
Main Author: Sanmartín Chimbo, Diana Lisbeth (author)
Format: bachelorThesis
Language:spa
Published: 2025
Subjects:
Online Access:http://dspace.unach.edu.ec/handle/51000/15060
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