La imagen corporativa y el posicionamiento de la empresa ICOPLAST de la ciudad de Riobamba, período junio 2016 - junio 2017

The name of this research is corporate image in ICOPLAST Company positioning, in Riobamba city, from June 2016 to June 2017. The objective of this research is to determine corporate image in ICOPLAST Company positioning in Riobamba city. This research has been developed under theoretical framework b...

• Glavni avtor: Pilataxi León, Carmen Victoria (author)
• Format: bachelorThesis
• Jezik: spa
• Izdano: 2018
• Teme: Imagen corporativa; Marca; Posicionamiento; Comercialización
• Online dostop: http://dspace.unach.edu.ec/handle/51000/4950