Posicionamiento turístico del cantón Colta mediante una estrategia de diseño editorial publicitario

Posicionamiento turístico del cantón Colta mediante una estrategia de diseño editorial publicitario

The objective of this research is to strengthen the tourist positioning of the Colta canton through the application of advertising strategies in the year 2022, for which a diagnosis was made through a structured survey guide with the Anholt index methodology and an interview with the PASTE Analysis...

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Bibliographic Details
Main Author: Inca Chafla, Vladimir Renato (author)
Format: bachelorThesis
Language:spa
Published: 2022
Subjects:
Posicionamiento turístico
Storytelling
Plan de medios
Estrategia publicitaria
Online Access:http://dspace.unach.edu.ec/handle/51000/9131
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http://dspace.unach.edu.ec/handle/51000/9131

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