POSICIONAMIENTO INTERNACIONAL DEL DESTINO PELILEO, MEDIANTE ESTRATEGIA DE BRANDING BASADA EN LA SEÑALIZACIÓN TURÍSTICA

Tourism in a great source of economy for the different provinces of Ecuador attracting several international tourists with the need to find places in which they can have unique and successful experiences, therefore, this research starts from this. Taking into account as a case determining the needs...

• Hlavní autor: Molina Montesdeoca, Shirley Jeannine (author)
• Další autoři: Villacis Ninabanda, Marcia Elizabeth (author)
• Médium: bachelorThesis
• Jazyk: spa
• Vydáno: 2020
• Témata: Destino Pelileo; Branding; Sistema de señalización
• On-line přístup: http://dspace.unach.edu.ec/handle/51000/6435