Plan de comercialización basado en el uso de Tecnologías de la información y comunicación (TIC´S) para el comercial “Karacol Plus” de la ciudad de Tulcán

Cansidering the organizational and business development under scientific advances of communication and marketing, this document presents a range of elements that make a novel and strategic marketing plan that will capture and retain customers in the "Karacol Plus” Mall, to improve their partici...

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Bibliographic Details
Main Author: Castro Sandoval, Fernanda Marisol (author)
Format: bachelorThesis
Language:spa
Published: 2015
Subjects:
Online Access:https://dspace.uniandes.edu.ec/handle/123456789/19430
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