Inversión en publicidad en el sector comercial de la provincia de Loja y su relación con la rentabilidad y liquidez

Nowadays, there are great opportunities for commercial companies through investment in advertising, playing an important role since they have become a strategic tool for these organizations to maximize their income. The present research work focuses on analyzing the investment in advertising in the...

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Bibliographic Details
Main Author: Carrión Sarango, Karen Adriana (author)
Format: bachelorThesis
Language:spa
Published: 2023
Subjects:
Online Access:https://dspace.unl.edu.ec/jspui/handle/123456789/27293
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