Plan de marketing para la importadora Ríos Cia. Ltda. de la ciudad de Machala

The marketing plan is a management tool by which the steps are determined, methodologies and timelines for achieving specific goals. Thus we have to PDMKT part of the strategic planning of a company. Thus, the Marketing Plan is a tool that allows us to set ourselves the way to reach a particular pla...

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Bibliographic Details
Main Author: Zambrano Quevedo, Danitza Isabel (author)
Format: bachelorThesis
Language:spa
Published: 2015
Subjects:
Online Access:http://dspace.unl.edu.ec/jspui/handle/123456789/8499
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