Elaboración de un Plan Estratégico de Marketing para la Empresa La Casa del Muelle, en la Ciudad de Loja

The overall objective of the present study is intended to develop the marketing plan for the company the House of the spring in the city of Loja; (to achieve this goal we proceeded to make the following methodology: 1) was conducted Diagnostics of the internal situation (in this case was an intervie...

• Yazar: Vaca Llivigañay, Jessica Fernanda (author)
• Materyal Türü: bachelorThesis
• Dil: spa
• Baskı/Yayın Bilgisi: 2016
• Konular: ADMINISTRACIÓN DE EMPRESAS; PLAN ESTRATEGICO DE MARKETING; ELABORACIÓN DE PLAN ESTRATEGICO; MARKETING
• Online Erişim: http://dspace.unl.edu.ec/jspui/handle/123456789/17433