PLAN DE MARKETING PARA EL POSICIONAMIENTO DEL INSTITUTO TECNOLÓGICO SUPERIOR “DANIEL ÁLVAREZ BURNEO” DE LA CIUDAD DE LOJA, 2018-2021
The present research has as general objective to elaborate a Marketing Plan for the positioning of the Higher Technological Institute "Daniel Álvarez Burneo " in the city of Loja, with the purpose of contributing with the development and strengthening of the brand of the Institution in the...
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| Autor principal: | |
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| Format: | bachelorThesis |
| Idioma: | spa |
| Publicat: |
2019
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| Matèries: | |
| Accés en línia: | http://dspace.unl.edu.ec/jspui/handle/123456789/21942 |
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