Plan de marketing turístico para el jardín botánico Reinaldo Espinosa Aguilar de la Universidad Nacional de Loja

In the tourist sector, the importance of the implementation of the Tourist Marketing plan takes root in that this one can turn into the economic growth driver of the zone, generating in addition, a growth in the number of visitors who enter to the different destinations, in turn it is promoted and g...

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Bibliographic Details
Main Author: Quezada Castillo, Ruth Elizabeth (author)
Format: bachelorThesis
Language:spa
Published: 2016
Subjects:
Online Access:http://dspace.unl.edu.ec/jspui/handle/123456789/13091
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