PLAN ESTRATÉGICO DE MARKETING PARA LA COMPAÑÍA DE TAXIS EJECUTIVOS “TRANS PEÑA SUR S.A. DE LA CIUDAD DE LOJA, PERIODO 2015-2020

The main objectives of the research were to perform an external diagnosis, internal diagnostics of the functional area of marketing, conduct a competitive analysis, carry out a market study and propose a proposed strategic plan for the organization; this research is based on a Framework theoretical...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Ríos Villa, John Vinicio (author)
Fformat: bachelorThesis
Iaith:spa
Cyhoeddwyd: 2016
Pynciau:
Mynediad Ar-lein:http://dspace.unl.edu.ec/jspui/handle/123456789/10063
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!