PLAN DE MARKETING TURISTICO DEL HOTEL GRANADA EN EL CANTON CATAMAYO, PROVINCIA DE LOJA

The present study has a purpose to contribute the organizational development Granada Hotel and the value that has a tourism marketing plan, from the environment where it competes with small and medium companies. That is why the researcher developed a theoretical approach to tourism marketing plan, t...

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Autor principal: MAZA JIMÉNEZ, MARGOTH ALEXANDRA (author)
Format: bachelorThesis
Idioma:spa
Publicat: 2016
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Accés en línia:http://dspace.unl.edu.ec/jspui/handle/123456789/12722
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