Plan estratégico de marketing para la camaronera Ipeca Cía Ltda de la ciudad de Machala, provincia de El Oro

The present research had as general goal Develop a Strategic Marketing Plan for the company IPECA Cia. Ltda. Of the city of Machala El Oro province, in order to meet the needs of customers in this business, so was necessary to use scientific, deductive, inductive, statistical and technical methods s...

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Bibliografische gegevens
Hoofdauteur: Márquez Sánchez, María Andrea (author)
Formaat: bachelorThesis
Taal:spa
Gepubliceerd in: 2015
Onderwerpen:
Online toegang:http://dspace.unl.edu.ec/jspui/handle/123456789/8597
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