Plan estratégico de marketing para la comercializadora de vehiculos Autoshow en la ciudad de Loja

The main objective of this research work was to develop a strategic marketing plan for the vehicle marketing company "AUTOSHOW" in the city of Loja. To develop this research, the deductive and inductive method, the analytical method and the synthetic method were used; Surveys were used, wh...

• المؤلف الرئيسي: Peña Chamba, Rolfi Javier (author)
• التنسيق: bachelorThesis
• اللغة: spa
• منشور في: 2022
• الموضوعات: <ADMINISTRACIÓN DE EMPRESAS>; <VEHICULOS>; <MARKETING>; <PLAN ESTRATÉGICO>
• الوصول للمادة أونلاين: https://dspace.unl.edu.ec/jspui/handle/123456789/25223