ESTUDIO DE FACTIBILIDAD PARA LA CREACIÓN DE UNA OPERADORA DE TURISMO EN EL CANTÓN SARAGURO, PROVINCIA DE LOJA

This paper responds to a "feasibility study for the creation of a tourism operator in the canton SARAGURO, province of LOJA", this due to an analysis made by the researcher in the Canton SARAGURO, within which was found the need for To implement a tourism operator with the purpose of making the visit of the tourists in the canton an unforgettable experience. Within the methodology used, analytical, descriptive and statistical methods were used, these methods allowed to obtain information in conjunction with some research techniques such as the survey and the direct observation. To carry out the market study, 318 surveys were applied to tourists visiting the canton to determine each of the demands, in the same way two surveys were applied to the existing bidders, thus establishing the supply and demand Unsatisfied existing. In the technical study the size of the project was established within the technical study the size of the project was established obtaining an installed capacity of 4380 services per year; And a capacity used of 1,040 services per year during the 5 years of the project's useful life; The company's location was also identified and the company's legal structure was developed to ensure its correct operation. Continuing with the financial study was able to know the investment necessary for the execution of the project, with a value of $28.516.10 dollars, of which $18.516.10 constitute equity and the remaining capital of $10.000.00, will be financed by a credit Requested to Banco de Pichincha. Finally the financial evaluation was made determined that the cash flow for the first year is $26.538.34 dollars, the net current value (VAN) is $23.858.98, the internal rate of return (TIR) of the project is 73.63% being greater than the opportunity cost , as for the cost-benefit ratio (RB/C) is to have that for every dollar invested will have a utility of 0.48 cents, in the period of Capital recovery (PRC) will be within 1 year, 4 months and 9 days, and in regards to 5 sensitivity analysis is demuest RA a satisfactory result that allows a 27.09% increase in costs and a decrease in revenues of 18.34%. Once all the previous studies have been completed, the conclusions and recommendations are drawn from the results obtained in the elaboration of the feasibility project.

• 主要作者: Armijos Armijos, Alejandro Jhunior (author)
• 格式: bachelorThesis
• 语言: spa
• 出版: 2019
• 主题: ADMINISTRACIÓN DE EMPRESAS; OPERADORA DE TURISMO
• 在线阅读: http://dspace.unl.edu.ec/jspui/handle/123456789/21955