Elaboración de un plan estratégico de marketing para la ferretería “Fcl” de la ciudad de Loja.
Currently the socio- economic and political situation affecting all levels and especially to companies facing constant challenges of competition and technological advances, some are affected so that they are essential to use plans strategic marketing that lead to the achievement of its objectives an...
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| Autor principal: | |
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| Formato: | bachelorThesis |
| Lenguaje: | spa |
| Publicado: |
2014
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| Acceso en línea: | http://dspace.unl.edu.ec/jspui/handle/123456789/15604 |
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