Análisis del engagement en las piezas publicitarias en Facebook e Instagram para el posicionamiento del VIII Festival Internacional de Artes Vivas Loja 2023

Digital marketing has become a key tool for the promotion of cultural events, allowing us to expand the reach and strengthen interaction with the public. In this sense, the strategies applied on social networks are key to the positioning of an event, allowing it to increase its visibility and streng...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Azuero Guzmán, Luisana Naevi (author)
Fformat: bachelorThesis
Iaith:spa
Cyhoeddwyd: 2025
Pynciau:
Mynediad Ar-lein:https://dspace.unl.edu.ec/jspui/handle/123456789/31996
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!