Plan de Marketing Mix para el posicionamiento de la empresa Café Criollo

Marketing mix refers to the four key variables that a company can control to influence customer perception of its product or service: product, price, place and promotion. These strategies are combined to meet the needs of the target market. A marketing plan uses the marketing mix to design and execu...

• Հիմնական հեղինակ: Tapia Ríos, José Javier (author)
• Ձևաչափ: bachelorThesis
• Լեզու: spa
• Հրապարակվել է: 2023
• Խորագրեր: <ADMINISTRACION DE EMPRESAS>; <MARKETING>; <CAFE>; <MARKETING MIX>
• Առցանց հասանելիություն: https://dspace.unl.edu.ec/jspui/handle/123456789/27722