Plan de Marketing para el Hotel Cristal Palace, de la Ciudad de Loja

This thesis has the general objective: to develop a marketing plan for the "Crystal Palace" Hotel in the city of Loja, which allows to improve its sales and market positioning. Among the specific objectives we are: Perform a market study in order to determine customer satisfaction under th...

• Հիմնական հեղինակ: Placencia Saritama, Luis Alfredo (author)
• Ձևաչափ: bachelorThesis
• Լեզու: spa
• Հրապարակվել է: 2017
• Խորագրեր: ADMINISTRACIÓN DE EMPRESAS; PLAN DE MARKETING; HOTEL; MERCADO
• Առցանց հասանելիություն: http://dspace.unl.edu.ec/jspui/handle/123456789/17794