Plan Estratégico de Marketing para la Cooperativa de Ahorro y Crédito “EDUCADORES DE LOJA” de la ciudad de Loja, 2018-2021

The thesis aims to develop a Strategic Marketing Plan for the Savings and Credit Cooperative "Educadores de Loja" in the city of Loja. For the realization of the present investigation the deductive method was used to perform the analysis of the PESTE factors and the 5 Porter forces in orde...

• المؤلف الرئيسي: Silva Espinosa, Anghelo David (author)
• التنسيق: bachelorThesis
• اللغة: spa
• منشور في: 2018
• الموضوعات: ADMINISTRACIÓN DE EMPRESAS; COOPERATIVA DE AHORRO; EDUCADORES DE LOJA; PLAN ESTRATÉGICO
• الوصول للمادة أونلاين: http://dspace.unl.edu.ec/jspui/handle/123456789/20668