Propuesta de un plan estratégico de marketing para la lavadora y lubricadora de vehículos livianos La Casa del Aceite de la ciudad de Loja periodo 2011 -2015.

The topic of the present thesis work is: "PROPOSAL OF A STRATEGIC PLAN DE MARKETING FOR THE WASHING MACHINE AND LUBRICADORA OF LIGHT VEHICLES "THE HOUSE OF THE OIL" OF THE CITY DE LOJA PERIOD 2011 - 2015", where one carries out the respective analysis of their current operation,...

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Bibliographic Details
Main Author: Rojas Feijoo, Luz Alejandra (author)
Format: bachelorThesis
Language:spa
Published: 2012
Subjects:
Online Access:http://dspace.unl.edu.ec/jspui/handle/123456789/20430
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