PLAN DE MARKETING ESTRATÉGICO PARA EL BAZAR “PRO-HOGAR” DE LA CIUDAD DE LOJA, 2018-2021

The general objective of this study is to develop a strategic marketing plan for the Loja city’s Pro-home Bazaar, 2018-2021, such contribution is to boost positioning, growth and development, on the basis of strategies designed to achieve these objectives. Several methods were used to carry out the...

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Autor principal: Sarango Torres, Bryan Francisco (author)
Format: bachelorThesis
Publicat: 2019
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Accés en línia:http://dspace.unl.edu.ec/jspui/handle/123456789/22637
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