PLAN ESTRATÉGICO DE MARKETING PARA LA EMPRESA DE LACTEOS “LACTOFINO” DE LA CIUDAD DE LOJA, PERIODO 2018 – 2021
This research has as main objective to elaborate a Strategic Marketing Plan for the company "LACTOFINO" of the city of Loja. For the preparation of the thesis work, a procedure was used to achieve the objectives; same as it is, of the deductive method to carry out the analysis of the PESTE...
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2018
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| Subjects: | |
| Online Access: | http://dspace.unl.edu.ec/jspui/handle/123456789/20786 |
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