Caracterización del proceso de compra emocional del consumidor lojano
The emergence of neuromarketing raises a fascinating question: What really drives consumer purchasing decisions? This research delves into the enigma of knowing the behavior of lojano consumer, exploring how the synergy between the senses and emotions shapes and guides the purchasing process. Throug...
Furkejuvvon:
| Váldodahkki: | |
|---|---|
| Materiálatiipa: | bachelorThesis |
| Giella: | spa |
| Almmustuhtton: |
2024
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| Fáttát: | |
| Liŋkkat: | https://dspace.unl.edu.ec/jspui/handle/123456789/30180 |
| Fáddágilkorat: |
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