Impacto de la marca turística de la ciudad de Loja en los hoteles de categoría tres estrellas.
In the competitive world of tourism, tourism brands play a crucial role in attracting and keeping the attention of travelers. The general objective of this research work is to determine the impact of the Loja tourism brand in three-star hotels. In order to comply with it, two specific objectives are...
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| Main Author: | |
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2024
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| Subjects: | |
| Online Access: | https://dspace.unl.edu.ec/jspui/handle/123456789/30310 |
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