“Estudio de los factores para la marca turística del cantón Zamora, provincia de Zamora Chinchipe.”

At present, tourism has established itself as a sector of vital importance for the generation of employment and the socioeconomic development of a destination. In this context, tourism brands are fundamental as a strategic tool for the promotion and positioning of a destination in the global tourism...

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Bibliographic Details
Main Author: Ruiz González., Magali Anahi (author)
Format: bachelorThesis
Language:spa
Published: 2024
Subjects:
Online Access:https://dspace.unl.edu.ec/jspui/handle/123456789/31642
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