Plan Estratégico de Marketing para la empresa Royalty Barber Shop de la ciudad de Loja.

For the development of this research work called Strategic Marketing Plan for the company Royalty Barber Shop in the city of Loja. The descriptive, deductive and inductive methods were used to perform the analysis of the PEST factors and Porter's 5 forces in order to perform the external analys...

• المؤلف الرئيسي: Luzuriaga Larreategui, Orlando Patricio (author)
• التنسيق: bachelorThesis
• اللغة: spa
• منشور في: 2023
• الموضوعات: <ADMINISTRACIÓN DE EMPRESAS>; <MARKETING>; <PLAN ESTRATEGICO>; <LOJA>
• الوصول للمادة أونلاين: https://dspace.unl.edu.ec/jspui/handle/123456789/26043