Plan de comercialización para la micro empresa de yogur Vaquerito en la ciudad de Macas

The objective of this work is to develop a marketing plan for the yogurt microenterprise Vaquerito, It is located in the city of Macas. This plan has been based on analyzing the current market and the identification of consumption preferences of potential customers. In this case, the methodology use...

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Auteur principal: Bolaños Chacha, Tatiana Del Pilar (author)
Format: masterThesis
Langue:spa
Publié: 2025
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Accès en ligne:https://dspace.unl.edu.ec/jspui/handle/123456789/32065
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