ELABORACIÓN DE UN PLAN ESTRATÉGICO DE MARKETING PARA LA EMPRESA “MACRO CENTER” DEL CANTÓN CATAMAYO

This research aims to Design a Strategic Marketing Plan for the Company "Macro Center", that allows to provide its services in an efficient, efficient, and profitable way in the Catamayo canton. To carry out the research, a methodology was used using the deductive, inductive method. In add...

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Glavni avtor: FLORES CORDOVA, JULLIANA GUADALUPE (author)
Format: bachelorThesis
Jezik:spa
Izdano: 2016
Teme:
Online dostop:http://dspace.unl.edu.ec/jspui/handle/123456789/17454
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