Análisis del Neuromarketing y su incidencia en los gustos y preferencias de los clientes de la línea Permalatex Teens de la empresa Pinturas Cóndor S.A, en Guayaquil.

The Pinturas Condor's main activity is the manufacture and sales of paints, has a line called Permalatex Youth Teens, this line has colors in modern and pleasant tones for youth beth rooms. Currently Teens Permalatex line is not exploited at all in relation to the advertising of the brand by wh...

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Bibliographic Details
Main Author: Yépez Bravo, Ana Gabriela (author)
Other Authors: Ulloa Patiño, Matilde Jazmín (author)
Format: bachelorThesis
Language:spa
Published: 2014
Subjects:
Online Access:https://dspace.ups.edu.ec/handle/123456789/7278
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