Elaboración de un plan de marketing para Pacificard S.A. Quito

32 years ago along with several investors Pacific Bank, were the first company issuing and administering credit card Ecuador, it was born with the name of Unicredit. After 14 years of successful performance, its name changed to MasterCard Ecuador. In 2003 and the result of the desire to further deve...

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書目詳細資料
主要作者: González Vargas, Juan Carlos (author)
其他作者: Guzmán Saltos, Christian Wladimir (author)
格式: bachelorThesis
語言:spa
出版: 2013
主題:
在線閱讀:http://dspace.ups.edu.ec/handle/123456789/5840
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