Estrategias de branding para el reconocimiento de la marca Geoday en el cantón Pelileo

This project addresses the issue of Geoday’s limited brand recognition in the highly competitive textile market of Pelileo. Although the company offers quality products, it lacks branding strategies that effectively connect with its target audience and strengthen its market positioning. The main obj...

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Bibliographic Details
Main Author: Palacios Moreno, Onias Efrain (author)
Format: bachelorThesis
Published: 2025
Subjects:
Online Access:https://repositorio.uta.edu.ec/handle/123456789/44112
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