El servicio al cliente y su incidencia en el posicionamiento de mercado de la Empresa LubriSpa S A de la ciudad de Babahoyo - Periodo 2023.

The study conducted at LubriSpa S.A., located in Babahoyo, analyzes how the customer loyalty strategies implemented during the year 2023 have influenced its market share and the quality of customer service. The descriptive research used surveys directed at customers and interviews with the company’s...

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Détails bibliographiques
Auteur principal: Pérez Yance, Abrahán Romario (author)
Format: bachelorThesis
Publié: 2024
Sujets:
Accès en ligne:http://dspace.utb.edu.ec/handle/49000/17091
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