El posicionamiento de la imagen de la Asociación de Productores Agrícolas de Los Ríos (APAR)

The positioning of an image, allows to achieve the fidelity, trust and guarantee of the clients, through advertising strategies. All of this will be achieved by completing several stages, such as confirming that customers know the brand, generating the appropriate responses from customers to achieve...

• Autor principal: García Guerra, Kerly Jamileth (author)
• Format: bachelorThesis
• Publicat: 2023
• Matèries: Posicionamiento; Marca; Imagen corporativa
• Accés en línia: http://dspace.utb.edu.ec/handle/49000/14627