Análisis de la comunicación corporativa y su utilidad en la UTB

This research focused on the focus on the analysis of corporate communication and its usefulness at the Technical University of Babahoyo, as a strategic element to generate a holistic relationship and a corporate culture within the institution. The origin and evolution of the object of the research...

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Bibliographic Details
Main Author: Varela Coloma, Diana Thalia (author)
Format: bachelorThesis
Language:spa
Published: 2020
Subjects:
Online Access:http://dspace.utb.edu.ec/handle/49000/7448
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