EFECTIVIDAD DE ESTRATEGIAS DIGITALES Y SU INCIDENCIA EN LA PROMOCIÓN DE EVENTOS CULTURALES EN LA CIUDAD DE BABAHOYO

Digital strategies have evolved over the years, this growth has been significant in various areas of society, because they are used to promote products, events or services. The purpose of this work is to analyze, evaluate and determine the effectiveness of digital strategies and their impact on prom...

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Autor principal: CONTRERAS DIAZ, KATHERINE ANGELICA (author)
Altres autors: MARMOLEJO UCHUBANDA, ROSA ANGELICA (author)
Format: bachelorThesis
Publicat: 2024
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Accés en línia:http://dspace.utb.edu.ec/handle/49000/15921
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