Impacto de la comunicación estratégica en la imagen institucional de la Universidad Técnica de Babahoyo Extensión Quevedo, año 2021
Strategic communication is essential to publicize the institutional, political, administrative and even technological values of an institution, in such a way as to create successful communication between the individual and the organization. The use of strategic communication not only focuses on comm...
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| Format: | bachelorThesis |
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2021
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| Online Access: | http://dspace.utb.edu.ec/handle/49000/11023 |
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