Análisis de los instrumentos comunicacionales de posicionamiento y gestión de marca de la Prefectura de Los Ríos

In recent years communication tools have become a mixture of communication tools implemented in marketing and a graphic design, which allows managing the positioning of a brand or image of a specific institution or company, in order to project it and dominate it in the minds of its consumers. In add...

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Bibliografski detalji
Glavni autor: Lage Rivera, Genesis Jomira (author)
Format: bachelorThesis
Jezik:spa
Izdano: 2020
Teme:
Online pristup:http://dspace.utb.edu.ec/handle/49000/7353
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