Diagnóstico de las necesidades y desafíos del marketing digital en los emprendimientos turísticos en el Cantón Babahoyo
The overall objective of this research is to analyze the needs and challenges of digital marketing in tourism enterprises in the Babahoyo canton, in order to improve their competitiveness. In the new digital era, digital marketing has become an indispensable tool for tourism businesses in Babahoyo,...
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| Formato: | bachelorThesis |
| Publicado em: |
2025
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| Acesso em linha: | http://dspace.utb.edu.ec/handle/49000/18564 |
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