Plan de marketing y su impacto en el desarrollo turístico de la Cascada Arcoíris del cantón Buena Fe, año 2021

To determine the impact of marketing in the tourism development of the rainbow waterfall in the Buena Fe canton, year 2021. It was evidenced through the research the strategy of the marketing plan of the four p's in order to attract influx of tourists, through the research was used qualitative...

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Autor principal: Benitez Vergara, Mariuxi Rosalia (author)
Format: bachelorThesis
Publicat: 2022
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Accés en línia:http://dspace.utb.edu.ec/handle/49000/12244
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