Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero

In the present realization of the case study it must be stated that this indication is of Vital importance since it will be possible to identify the importance of customer service in the Marianita theory tower of the Febres Cordero parish so that the general objective is the determine how customer s...

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主要作者: Acosta Vergara, María Mercedes (author)
格式: bachelorThesis
出版: 2022
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在线阅读:http://dspace.utb.edu.ec/handle/49000/11698
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author Acosta Vergara, María Mercedes
author_facet Acosta Vergara, María Mercedes
author_role author
collection Repositorio Universidad Técnica de Babahoyo
dc.contributor.none.fl_str_mv Encalada Tenorio, Georgina
dc.creator.none.fl_str_mv Acosta Vergara, María Mercedes
dc.date.none.fl_str_mv 2022-05-20T19:48:02Z
2022-05-20T19:48:02Z
2022
dc.format.none.fl_str_mv 34 p.
application/pdf
dc.identifier.none.fl_str_mv http://dspace.utb.edu.ec/handle/49000/11698
dc.language.none.fl_str_mv es
dc.publisher.none.fl_str_mv Babahoyo: UTB-FAFI. 2022
dc.rights.none.fl_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
info:eu-repo/semantics/openAccess
dc.source.none.fl_str_mv reponame:Repositorio Universidad Técnica de Babahoyo
instname:Universidad Técnica de Babahoyo
instacron:UTB
dc.subject.none.fl_str_mv Atención Al Cliente
Importancia De La Atención Al Cliente
Atención Al Cliente En Ferretería Marianita
dc.title.none.fl_str_mv Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
dc.type.none.fl_str_mv info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/bachelorThesis
description In the present realization of the case study it must be stated that this indication is of Vital importance since it will be possible to identify the importance of customer service in the Marianita theory tower of the Febres Cordero parish so that the general objective is the determine how customer service influences the profitability of the Marianita hardware store in the Febres Cordero parish Since the problem presented is that currently the existing interaction between customers and the staff working in said hardware store is not adequate enough So that those who acquire a good or service feel satisfied with the attention, as a reference, a survey is carried out in which various factors are identified, such as the capacity of the hardware store staff as well as the empathy they generate. with customers followed by how important it is to listen to customers and finally how important they are using strategies for sales. So that in terms of obtaining results according to the application of the survey, it can be identified that the majority of the staff that works in said hardware store is not fully trained to provide customer service efficiently, which is why it is culminated. stating that there are countless shortcomings in terms of administrative management and customer service by the staff that works in that place, making an interaction between customers and them ineffective
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instname_str Universidad Técnica de Babahoyo
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network_acronym_str UTB
network_name_str Repositorio Universidad Técnica de Babahoyo
oai_identifier_str oai:dspace.utb.edu.ec:49000/11698
publishDate 2022
publisher.none.fl_str_mv Babahoyo: UTB-FAFI. 2022
reponame_str Repositorio Universidad Técnica de Babahoyo
repository.mail.fl_str_mv .
repository.name.fl_str_mv Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyo
repository_id_str 0
rights_invalid_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
spelling Atención al cliente en la ferretería Marianita de la parroquia Febres CorderoAcosta Vergara, María MercedesAtención Al ClienteImportancia De La Atención Al ClienteAtención Al Cliente En Ferretería MarianitaIn the present realization of the case study it must be stated that this indication is of Vital importance since it will be possible to identify the importance of customer service in the Marianita theory tower of the Febres Cordero parish so that the general objective is the determine how customer service influences the profitability of the Marianita hardware store in the Febres Cordero parish Since the problem presented is that currently the existing interaction between customers and the staff working in said hardware store is not adequate enough So that those who acquire a good or service feel satisfied with the attention, as a reference, a survey is carried out in which various factors are identified, such as the capacity of the hardware store staff as well as the empathy they generate. with customers followed by how important it is to listen to customers and finally how important they are using strategies for sales. So that in terms of obtaining results according to the application of the survey, it can be identified that the majority of the staff that works in said hardware store is not fully trained to provide customer service efficiently, which is why it is culminated. stating that there are countless shortcomings in terms of administrative management and customer service by the staff that works in that place, making an interaction between customers and them ineffectiveIn the present realization of the case study it must be stated that this indication is of Vital importance since it will be possible to identify the importance of customer service in the Marianita theory tower of the Febres Cordero parish so that the general objective is the determine how customer service influences the profitability of the Marianita hardware store in the Febres Cordero parish Since the problem presented is that currently the existing interaction between customers and the staff working in said hardware store is not adequate enough So that those who acquire a good or service feel satisfied with the attention, as a reference, a survey is carried out in which various factors are identified, such as the capacity of the hardware store staff as well as the empathy they generate. with customers followed by how important it is to listen to customers and finally how important they are using strategies for sales. So that in terms of obtaining results according to the application of the survey, it can be identified that the majority of the staff that works in said hardware store is not fully trained to provide customer service efficiently, which is why it is culminated. stating that there are countless shortcomings in terms of administrative management and customer service by the staff that works in that place, making an interaction between customers and them ineffectiveEn el presente realización del estudio de caso se debe manifestar que está indicación es de Vital importancia ya que se podrá identificar la importancia acerca de la atención al cliente en la torre teoría Marianita de la parroquia Febres Cordero de manera que se posee como objetivo general el determinar Cómo influye la atención al cliente en la rentabilidad de la ferretería Marianita de la parroquia Febres Cordero Ya que la problemática presentada es que en la actualidad la interacción existente por parte de los clientes y el personal que trabaja en dicha ferretería no es lo suficientemente adecuada para que Quiénes adquieran un bien o servicio se sientan satisfechos con la atención coma de manera referencial se realiza la aplicación de una encuesta en la que se identifica en diversos factores Como por ejemplo la capacidad del personal de la ferretería al igual que la empatía que generen con los clientes seguido de lo importante que es escuchar a los clientes y finalmente lo importante que son el uso de estrategias para las ventas. De manera que en cuanto a la obtención de resultados según la aplicación de la encuesta se puede identificar qué en su mayoría el personal que labora en dicha ferretería no se encuentra totalmente capacitado para brindar una atención al cliente de manera eficiente es por ello que se culmina manifestando que existen un sinnúmero de falencias en cuanto a la gestión administrativa y atención al cliente por parte del personal que labora en ese lugar haciendo ineficaz una interacción entre los clientes y ellos.Babahoyo: UTB-FAFI. 2022Encalada Tenorio, Georgina2022-05-20T19:48:02Z2022-05-20T19:48:02Z2022info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesis34 p.application/pdfhttp://dspace.utb.edu.ec/handle/49000/11698esAtribución-NoComercial-SinDerivadas 3.0 Ecuadorhttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/info:eu-repo/semantics/openAccessreponame:Repositorio Universidad Técnica de Babahoyoinstname:Universidad Técnica de Babahoyoinstacron:UTB2022-05-21T08:01:09Zoai:dspace.utb.edu.ec:49000/11698Institucionalhttp://dspace.utb.edu.ec/Universidad públicahttps://utb.edu.ec/http://dspace.utb.edu.ec/oai.Ecuador...opendoar:02022-05-21T08:01:09Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyofalse
spellingShingle Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
Acosta Vergara, María Mercedes
Atención Al Cliente
Importancia De La Atención Al Cliente
Atención Al Cliente En Ferretería Marianita
status_str publishedVersion
title Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
title_full Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
title_fullStr Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
title_full_unstemmed Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
title_short Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
title_sort Atención al cliente en la ferretería Marianita de la parroquia Febres Cordero
topic Atención Al Cliente
Importancia De La Atención Al Cliente
Atención Al Cliente En Ferretería Marianita
url http://dspace.utb.edu.ec/handle/49000/11698