Merchandising en la Comercializadora “MEGA PROPRINEC”

Merchandising en la Comercializadora “MEGA PROPRINEC”

This research is based on the analysis of the application of Merchandising techniques in the marketing company MEGA PROPRINEC because an extensive problematic situation is observed due to an inadequate distribution of the products on the hangers, inappropriate management of stock management, lack of...

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Detalles Bibliográficos
Autor Principal: Campos Salvatierra, Lolifer Carolina (author)
Formato: bachelorThesis
Publicado: 2020
Subjects:
Merchandising
punto de venta
satisfacción del cliente
Ventas
estrategias de marketing
Acceso en liña:http://dspace.utb.edu.ec/handle/49000/7523
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http://dspace.utb.edu.ec/handle/49000/7523

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