Optimización de la gestión de procesos aplicando un Customer Relationship Management (crm) comercial

In this research project, an exhaustive exploration of commercial Customer Relationship Management (CRM) was carried out, so it was identified that this tool is commonly used in the business environment to manage multiple leads, maintaining traceability and management of several sales channels simul...

• المؤلف الرئيسي: Corrales Martínez, Narciza Monserrath (author)
• التنسيق: bachelorThesis
• اللغة: spa
• منشور في: 2024
• الموضوعات: CUSTOMER RELATIONSHIP MANAGEMENT; GESTIÓN DE PENDIENTES; STAKEHOLDERS; CRM; INDUSTRIAL
• الوصول للمادة أونلاين: http://repositorio.utc.edu.ec/handle/27000/12019