Estrategias de marketing para la comercialización de los productos artesanales de la asociación de productores artesanales La Victoria ( APAV), parroquia La Victoria del cantón Pujilí.

In the case of study carried out, an analysis is proposed that allows giving a social and family organization such as the APAV a marketing vision oriented to the Marketing of its artisan products, based on the situational analysis where a series of administrative and administrative elements are esta...

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Bibliographic Details
Main Author: Egas Vaca, Jessy Marianela (author)
Format: masterThesis
Language:spa
Published: 2020
Subjects:
Online Access:http://repositorio.utc.edu.ec/handle/27000/7425
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