Diseño de un plan estratégico de marketing para la distribución de pollos en pie de la empresa avícola niño Richard en el cantón La Maná, provincia de Cotopaxi, periodo 2014 – 2018

The present study aimed to develop a Strategic Marketing Plan to optimize the distribution of chicken poultry in “Niño Richard” company La Maná canton, Cotopaxi Province during the period 2014 - 2018, for which a non-experimental design was used, with the use of inductive, analytic and synthetic met...

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Bibliographic Details
Main Author: Álvarez Ortega, Fernanda Liseth (author)
Format: bachelorThesis
Language:spa
Published: 2014
Subjects:
Online Access:http://repositorio.utc.edu.ec/handle/27000/3493
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