Plan de branding para determinar el posicionamiento de la marca de la industria de alimentos Cordovez “Quecor” CIA. LTDA. en la parroquia de Alóag provincia de Pichincha en el periodo 2015 - 2016

The objetive of the work is to develop a “Branding's Plan to determine the positioning of the brand of the Food industry Cordovez "QUECOR"”, which claims that the products are recognized and could be commercialized to local and national level, benefiting the profitability of the organ...

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Bibliographic Details
Main Author: Cueva Pila, Angélica Gabriela (author)
Other Authors: Lárraga Naranjo, María Fernanda (author)
Format: bachelorThesis
Language:spa
Published: 2016
Subjects:
Online Access:http://repositorio.utc.edu.ec/handle/27000/3125
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