Análisis semiótico de la publicidad en productos de limpieza y bebidas alcohólicas.

In the present Project a semiotic analysis was carried out on the advertising of Rexona Men and Cerveza Pilsener, identifying the different stereotypes used in their advertisements. This project is important because it is directly related to the study of the advertising message, the different invest...

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Autor principal: Toapanta Remache, William Stalyn (author)
Format: bachelorThesis
Idioma:spa
Publicat: 2019
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Accés en línia:http://repositorio.utc.edu.ec/handle/27000/5835
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