Gestión de posicionamiento de la Industria Florícola asociada al Mag, del cantón Saquisilí a través de la identidad marcaria

The main objective of this research work is to manage the positioning of the venture "The Fresh Natural" through brand identity and different design strategies. These strategies expand the market by showing the services offered by the enterprise, so that in this way the producers can gener...

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Bibliographic Details
Main Author: Azuero Bravo, Jeymi Mariana (author)
Other Authors: Quishpe Velaña, Evelyn Yuliana (author)
Format: bachelorThesis
Language:spa
Published: 2023
Subjects:
Online Access:http://repositorio.utc.edu.ec/handle/27000/10525
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